Created by a man as a gift for his wife, Olay began in the 1950s when chemist Graham Wulff saw his wife Dinah’s frustration with the thick, waxy beauty creams that left her skin looking greasy. Wanting to create a moisturizer that would leave his wife feeling beautiful and feminine, he formulated a fast-absorbing, lightweight, creamy fluid in a delicate pink shade and called it Oil of Olay Beauty Fluid. Oil of Olay soon became a phenomenal success in South Africa, England, the United States, the Netherlands, Canada, and Germany. Eventually, the concoction was rebranded and reformulated as Olay, under Procter & Gamble. Today, it is one of the most well-known and beloved brands in get-gorgeous skincare.
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Founded in 1949, Olay is an American skin care line that’s now one of Procter & Gamble’s multibillion-dollar brands. It is a worldwide leader in skin care and has been trusted by women for over 60 years. As a testament to its quality, eight out of ten dermatologists surveyed at the World Congress of Dermatology said they would recommend the brand over others.
The brand started with one product: Oil of Olay, a play on the words “lanolin,” its chief ingredient. It was an anti-aging liquid initially created by chemist Graham Wulff as a gift for his wife Dinah. In a span of five years, Olay enjoyed became massively successful in South Africa. It then later expanded its business into England, the US, Netherlands, Canada, and Germany in 1959. Eventually, Procter & Gamble bought this company in 1985, bringing the Olay brand into its portfolio.
Olay is committed to maintaining a deep understanding of women’s changing needs. Among them is product safety. This is why the original formula has been improved through the years to make it useable on just about any skin type. It was gradually refined from a thick liquid to improve the formula’s absorption and texture, while keeping the delicate pink shade and instantly recognizable fragrance.
The company has also expanded its product line to include a full suite of skin care products such as toners, lotions, and body wash.
Each year, Olay conducts over 400,000 safety and quality tests to that its products are fit for women around the world. It also ensures that its ingredients are substantiated for safety for over a lifetime of intended use, prior to manufacturing. In addition, more than 1,000 Procter & Gamble employees work full time to ensure that its products comply with the highest safety standards worldwide.
Now, you too can enjoy Procter and Gamble’s world-renowned skin-care line yourself. Order Olay skin care products on BeautyMNL today! Get shipping for orders worth PHP 2,000 or more.